Vibe Ride is worth about $2.1 million. That figure comes from the one hard valuation on record: in January 2024, Mark Cuban put $250,000 into the company for 12 percent on Shark Tank, which values the whole business at roughly $2.08 million. The founders walked in asking for a $2.5 million valuation.
Vibe Ride (the company spells it VibeRide) is a private company, so it does not publish revenue or profit. Any number above the deal range would need sales data that is not public. What is public is the pitch math, the sales the founders disclosed on air, and the product line the company sells today. The rest of this article walks through all of it, so you can see where the number comes from and judge for yourself whether the company has grown since.
What is Vibe Ride?
Vibe Ride is a Salt Lake City company that makes skateboards and longboards with built-in brakes. A foot lever at the back of the board presses pads or a disc against the rear wheels, so a rider can slow down on a hill without dragging a shoe or bailing. The company also sells a brake kit that bolts onto a board you already own.
Three friends started it: Charlie Cannon, Chris Goodhue, and Carson Macdonald. Cannon had already built and sold a drone business, Goodhue handled the engineering, and Macdonald ran the brand and marketing. They were 23, 27, and 22 when the company launched, and the idea came from crashing on the steep streets around the University of Utah.
The brake design is protected by six patents. Cannon spent $450,000 buying the patents of an earlier skateboard brake company, so VibeRide owns the only real history of this product, not just its own version of it.
What was Vibe Ride worth on Shark Tank?
The Shark Tank deal values Vibe Ride at about $2.08 million. The founders appeared in Season 15, Episode 10, which aired on January 12, 2024, and asked for $250,000 for 10 percent, a $2.5 million valuation. Only Mark Cuban made an offer, and the back-and-forth went like this:
| Step | Offer | Implied valuation |
| Founders’ ask | $250,000 for 10% | $2.5 million |
| Cuban’s first offer | $250,000 for 15% | $1.67 million |
| Founders’ counter | $350,000 for 15% | $2.33 million |
| Cuban’s second offer | $250,000 for 12% | $2.08 million |
| Founders’ counter | $265,000 for 12% | $2.21 million |
| Final deal | $250,000 for 12% | $2.08 million |
Cannon accepted the $250,000 for 12 percent before the other sharks had spoken. Kevin O’Leary, Lori Greiner, Daymond John, and guest shark Candace Nelson never made an offer.
A Shark Tank valuation is a negotiated price for a small slice of the company on the day of filming. It is the best public anchor for Vibe Ride’s worth, but it is a starting point, not an audited figure.
One detail matters for anyone treating the deal as settled: there is no public confirmation that the Cuban investment actually closed after filming. Many televised deals change or fall apart in due diligence, and Vibe Ride has not announced either outcome.
How much money does Vibe Ride make?
The only sales numbers on record are the ones the founders gave on air. In the two months of presales before filming, Vibe Ride sold a little over $150,000 worth of boards and brake kits, and the founders expected to finish that first year at $600,000 or more. The episode was filmed in 2023, so those figures describe the company before any Shark Tank exposure.
The margins were strong for a hardware product. The founders said they keep about 63 percent gross margin across the range, and that sales split evenly between full boards and brake-only kits. They prefer selling complete boards because the profit per order is higher.
Cannon also said he had put $1.2 million of his own money into the business, including the $450,000 patent purchase. That is a large sum relative to the $600,000 sales target, and it is part of why the deal valuation sits at $2 million rather than a multiple of first-year revenue. No revenue figure for 2024, 2025, or 2026 has been made public.
What does Vibe Ride sell in 2026?
Vibe Ride now sells four product families, up from the single board and brake kit it pitched on the show. The company’s own BrakeBoard comparison page lists three complete boards, and the store adds brake kits, an electric longboard, and a line of electric scooters.
| Product | What it is | Notes from the company |
| Cruiser BrakeBoard | 34.5-inch board, friction brake, button pedal | Works with any wheels, tested to 32 mph |
| Pro BrakeBoard | 40-inch drop-through board, ceramic disc brake, lever pedal | Pads last 2 to 3 years, tested to 40 mph |
| Switch BrakeBoard | 37.5-inch board, cable brake with rubber pads | Leash and lever pedal, tested to 30 mph |
| Brake kits | Bolt-on brake for a board you already own | Pitched at $149 for the Pro kit on the show |
| Electric longboard and e-scooters | Powered rides with the same stopping focus | Added after the Shark Tank episode |
On air, the full BrakeBoard retailed for $259 and the other models ran $129 to $189. Prices on the current store move with sales and bundles, so check the live listing before you budget. The company has also redesigned the Cruiser since filming, with swappable wheels and new deck shapes, based on rider feedback.
The move into electric scooters is the biggest change. Scooters are a far larger market than longboards, and they carry higher ticket prices, so this is where any real growth in Vibe Ride’s worth would come from.
Who owns Vibe Ride, and what is Charlie Cannon worth?
The three founders own Vibe Ride, with Mark Cuban holding 12 percent if the televised deal closed. No public filing shows how the remaining shares are split, though Cannon’s $1.2 million investment makes him the likely majority holder.
Charlie Cannon does not have a published personal net worth, and any single figure would be a guess. What is on record is his track record: he signed with a ski brand at 18, started EXO Drones at 19, sold one business for $3 million, and grew another to $15 million in sales while still in college. Those are business results, not personal wealth, because the share of each sale that reached him is not public.
Is Vibe Ride still in business?
Yes. As of October 2026, VibeRide.com is live, stocked, and still based in Salt Lake City, with brake boards, kits, an electric longboard, and electric scooters for sale. The company runs ride meetups through local Instagram accounts in Los Angeles and Atlanta and keeps a dealer program for shops that want to carry the boards.
The company is small, with a team of roughly two to ten people, and it has not raised a publicly reported funding round since the show. That fits a business worth a few million dollars rather than tens of millions. If a funding round, an acquisition, or a sales announcement arrives, that would be the moment the net worth figure really changes.
Conclusion
Vibe Ride’s net worth is about $2.1 million, set by the $250,000-for-12-percent deal Mark Cuban offered on Shark Tank in January 2024, against a $2.5 million ask. The company is private, so there is no newer audited number, but it is still trading in 2026 with a wider range that now includes electric scooters. Treat the deal valuation as the floor, and watch for a funding round or sales announcement as the only signal that would move it.
Frequently asked questions
What is Vibe Ride’s net worth in 2026?
About $2.1 million. That is the valuation implied by Mark Cuban’s $250,000 investment for 12 percent on Shark Tank. Vibe Ride is private and has not published revenue since, so no higher figure can be backed up with public data.
Did Vibe Ride get a deal on Shark Tank?
Yes. In Season 15, Episode 10, Mark Cuban offered $250,000 for 12 percent and the founders accepted. Whether the deal closed after filming has never been confirmed publicly, which is common for Shark Tank agreements.
How much did Vibe Ride make in sales?
The founders reported just over $150,000 in presales in the two months before filming and expected at least $600,000 for the full first year, at about 63 percent gross margin. No later sales figures have been released.
Who founded Vibe Ride?
Charlie Cannon, Chris Goodhue, and Carson Macdonald, three friends from Salt Lake City, Utah. Cannon had already sold a drone company and invested $1.2 million of his own money, including $450,000 to buy the patents behind the brake system.
Is Vibe Ride still in business?
Yes. As of October 2026 the company sells BrakeBoards, bolt-on brake kits, an electric longboard, and electric scooters through its own website, and it still operates out of Salt Lake City with a small team.
Conclusion
Vibe Ride’s net worth is about $2.1 million, set by the $250,000-for-12-percent deal Mark Cuban offered on Shark Tank in January 2024, against a $2.5 million ask. The company is private, so there is no newer audited number, but it is still trading in 2026 with a wider range that now includes electric scooters. Treat the deal valuation as the floor, and watch for a funding round or sales announcement as the only signal that would move it.
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